What’s Inside
Become a Trusted Partner with #NoVendors
Join the #NoVendors Movement to get early access to THE book for learning how to be a partner, not a vendor – featuring insights from sellers like you and the buyers who reward them.
Who it’s For
Is This Book for You?
If you’re selling to governments or enterprises, this is your playbook. Whether you’re building trust, leading a team, or shaping strategy, #NoVendors is for you.
For sales, marketing, and revenue leaders who are tired of the vendor stigma and want a better way to sell, you’ll get:
- A system to win complex deals with trust
- Real stories from teams doing it right
- Tools to align GTM across your org
For startup founders, consultants, and advisors guiding teams into complex sales cycles, you’ll find:
- A no-BS way to get your first big contracts
- Principles that outlast any sales script
- Proof that buyers do want something better
For public sector and enterprise buyers who want sellers to act like partners, you’ll see:
- What great sellers are doing right
- A movement you’ll want to help shape
- A place to highlight #NoVendors stories
Who We Trust
Tools That Work With #NoVendors
Who’s Driving the Movement
Meet Our Contributors
Each person has helped craft the #NoVendors Movement through their ideas, insights, stories, and leadership.
How it Started
“It’s a great conference, if not for all the vendors.”
That one sentence changed everything.
I overheard it at a roundtable. A group of purchasing managers were talking about the conference, and one of them said, “It’s a great conference—if not for all the vendors.”
They weren’t talking about exhibitors or swag booths.
They were talking about us – the people sitting beside them in workshops, trying to learn, but still seen as outsiders.
That moment hit me like a freight train:
We’ve spent so much time trying to sell, we forgot how to belong.
That’s when I started writing this book.
#NoVendors is my line in the sand – backed by real interviews with buyers and sellers, and built to flip the script on how we show up in complex sales.
– Jeff Swan, Founder & Author #NoVendors
How You Shape the Movement
This Book Isn’t Done Yet…Without You.
Sales is broken, but it doesn’t have to be. Share your #NoVendors Story to shape the message and help redefine what it means to sell with purpose. Buyers, Sellers, Consultants – we want to hear how YOU build trusted partnerships to make the buying process better for everyone.
